we've integrated maps into their desktop and mobile experiences and into Google Places (the precursor to Google My Business). This improved organic listings and helped boost foot traffic. I especially liked the monthly reports for local SEO clients, where I could company employee list show how many people viewed and interacted with their Google Places listing. google blog on local dashboard See this post. As this was the heyday of tablets, we leveraged research where conversion rates often exceeded the desktop experience.
The best part about targeting these expensive iPad owners was that the purchases often had a higher average order value (AOV). Mobilegeddon Fast forward company employee list almost 4 years to the day, February 26, 2015. Google announced on its “Finding More Mobile-Friendly Search Results” blog post that mobile-friendliness would be a ranking signal. Here's the follow-up post when the change went live:mobile-friendly update google blog post See this post.
In addition to mobile friendliness as a mobile search ranking factor, Google had other news to announce. Now apps would be returned in search results, both for users logged in to Google and for those who have installed an app. Suddenly, for a few customers, app company employee list indexing was the hottest ticket in town after "50 Shades of Grey." For many search engine marketers, this update was aptly called “Mobilegeddon”.